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searching for Brand loyalty 201 found (282 total)

alternate case: brand loyalty

Atari Age (351 words) [view diff] exact match in snippet view article find links to article

merchandise outlet for the company. Atari used the magazine to build brand loyalty, promoting Atari products in a non-objective manner. The magazine was
Global Hotel Alliance (872 words) [view diff] exact match in snippet view article find links to article
shared technology platform for its member brands, and operates a multi-brand loyalty programme, DISCOVERY, which it claims has over 5 million members. GHA’s
Key demographic (592 words) [view diff] exact match in snippet view article find links to article
target demographic for decades, because they're thought to have less brand loyalty and more disposable income." In the case of television, most key demographic
Consumer neuroscience (3,213 words) [view diff] exact match in snippet view article find links to article
brand, which serves as the primary motivation for repeat purchases. Brand loyalty has been shown to be the result of changes in neural activity in the
The Cult of Mac (87 words) [view diff] exact match in snippet view article find links to article
Kahney. The book discusses fanaticism about the Apple product line and brand loyalty. Kahney released a later book titled The Cult of iPod. The cover of
Content marketing (2,701 words) [view diff] exact match in snippet view article find links to article
sharing valuable free content. It helps companies create sustainable brand loyalty, provides valuable information to consumers, and creates a willingness
2015 Team LottoNL–Jumbo season (313 words) [view diff] case mismatch in snippet view article find links to article
20, 2014, the team announced they had an agreement in place with the Brand Loyalty skating team. A day later, the team also released the news that the
Maritz, LLC (624 words) [view diff] exact match in snippet view article find links to article
Loyalty Marketing rebranded to form North America's first brand loyalty agency, Bond Brand Loyalty. The focus of the new agency was to help clients manage
Michael Jay Moon (679 words) [view diff] case mismatch in snippet view article find links to article
Michael Jay Moon is the co-author of Firebrands: Building Brand Loyalty in the Internet Age, as well as the co-founder and CEO of the consulting and research
Think Small (903 words) [view diff] exact match in snippet view article find links to article
successful that it "did much more than boost sales and build a lifetime of brand loyalty [...] The ad, and the work of the ad agency behind it, changed the very
Cognitive inertia (5,368 words) [view diff] exact match in snippet view article find links to article
economic and industrial psychologists to explain resistance to change in brand loyalty, group brainstorming and business strategies. In the clinical setting
Monopolistic competition (2,633 words) [view diff] exact match in snippet view article find links to article
illustrates the amount of influence the firm has over the market; because of brand loyalty, it can raise its prices without losing all of its customers. This means
Brand extension (3,025 words) [view diff] exact match in snippet view article find links to article
product category of soft drinks. This tactic is undertaken due to the brand loyalty and brand awareness associated with an existing product. Consumers are
Cigarette pack (1,202 words) [view diff] exact match in snippet view article find links to article
keeping the brand fresh in the consumer's mind and potentially increasing brand loyalty. A soft pack is a box packaging made of thin paper, usually containing
Saab Automobile (8,000 words) [view diff] no match in snippet view article find links to article
Saab Automobile AB (/sɑːb/) is a defunct car manufacturer that was founded in Sweden in 1945 when its parent company, Saab AB, began a project to design
The Blues Band (718 words) [view diff] case mismatch in snippet view article find links to article
under the same title. After that they released Ready, Itchy Feet and Brand Loyalty albums and regularly toured through Europe. They briefly disbanded after
Apple Store (6,444 words) [view diff] exact match in snippet view article find links to article
higher quality of service and products at Apple Stores. Apple's notable brand loyalty among consumers causes long lines of hundreds of people at new Apple
Spag's (1,497 words) [view diff] no match in snippet view article find links to article
Coordinates: 42°16′31″N 71°44′45″W / 42.27518°N 71.74593°W / 42.27518; -71.74593 Spag's was, from 1934 to 2004, a discount department store on Route
Dialogue marketing (892 words) [view diff] exact match in snippet view article find links to article
opportunities for them to connect on their terms, businesses increase brand loyalty, referrals, cross-sales and repeat business. Dialogue marketing can
Vendor-managed inventory (2,057 words) [view diff] exact match in snippet view article find links to article
benefit from reduced risk, better store staff knowledge (which builds brand loyalty for both the vendor and the retailer), and reduced display maintenance
Luzifer (restaurant chain) (208 words) [view diff] exact match in snippet view article
products like roasted coffee, cakes and waffles are used to strengthen the brand loyalty of Luzifer guests. Locations are chosen as close to the sea as possible
Koombea (278 words) [view diff] exact match in snippet view article find links to article
focuses on native integration to enhance product sales and promote brand loyalty. The application also includes several integration intelligence features
Student marketing (857 words) [view diff] exact match in snippet view article find links to article
older consumers. Attracting students at this time has huge long run brand loyalty effects. University students also make an ideal target market for internet-based
Marcus Jordan (719 words) [view diff] exact match in snippet view article find links to article
Penner, Mike (2009-11-08). "Marcus Jordan's school gets no reward for brand loyalty". Los Angeles Times. Retrieved 2009-11-19. "UCF Knights - Official Athletics
Advertising (13,486 words) [view diff] no match in snippet view article find links to article
Advertising is a marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea.: 465  Sponsors
Brand awareness (6,285 words) [view diff] exact match in snippet view article find links to article
assets and liabilities and it can differ from factor to factor such as, brand loyalty, brand name awareness, how a customer perceives the quality of a brand
Star (magazine) (869 words) [view diff] exact match in snippet view article
charity of her choice. It was said by Star magazine's chief editor that brand loyalty is the most important focus for their industry. This being said, people
Reverse marketing (822 words) [view diff] case mismatch in snippet view article find links to article
tongue costume. Rather than promoting product, they chose to reinforce Brand Loyalty. The campaign was a massive success with more than 38 Million YouTube
Aric Rindfleisch (628 words) [view diff] exact match in snippet view article find links to article
Army Reserve for 14 years. Rindfleisch has been exploring the theme of brand loyalty and materialism in various studies. In 2006, he conducted with 2 colleagues
Herzogenaurach (823 words) [view diff] exact match in snippet view article find links to article
in the town, originally on opposite sides of the Aurach River, and brand loyalty was sharply divided as well. For many years, Adidas and Puma workers
Gary Fletcher (musician) (908 words) [view diff] case mismatch in snippet view article
(2007) Official Bootleg Album (1980) Ready (1980) Itchy Feet (1981) Brand Loyalty (1982) Bye Bye Blues (1983) These Kind of Blues (1987) Back For More
User experience (1,858 words) [view diff] exact match in snippet view article find links to article
user experience with a company's products as critical for securing brand loyalty and enhancing the growth of the customer base. All temporal levels of
Product sample (678 words) [view diff] exact match in snippet view article find links to article
for certain markets. With effective sampling, marketers can create brand loyalty and assist in the launch of a product through the word of mouth. Many
Justice League (4,051 words) [view diff] exact match in snippet view article find links to article
their web of relationships across the broader setting, thereby building brand loyalty. Marvel Comics copied this idea by creating a number of superhero teams
Rajdeep Grewal (707 words) [view diff] no match in snippet view article find links to article
html http://news.psu.edu/story/294587/2013/11/08/research/brand-loyalty-not-always-benefit-study-finds https://books.google.com/books?isbn=1781002444
Veblen good (1,941 words) [view diff] exact match in snippet view article find links to article
Veblen good : perceived status enhancement, brand involvement, and brand loyalty. OCLC 900552999. Currid-Halkett, Elizabeth (2017-05-15). The Sum of
Movie star (1,760 words) [view diff] exact match in snippet view article find links to article
personalities to newspapers and fan magazines as part of a strategy to build brand loyalty for their company's actors and films. By the 1920s, Hollywood film company
Lifestyle brand (3,228 words) [view diff] exact match in snippet view article find links to article
a factor. Three categories are identified as measuring brand value: brand loyalty, perceived value and brand awareness/association. Consumers associate
Karmaloop (896 words) [view diff] exact match in snippet view article find links to article
performances and celebrity guests. to drive online sales and build brand loyalty. Liza Weisstuch (March 20, 2008). "In the loop". Boston Globe. Retrieved
Cocacolonization (1,898 words) [view diff] case mismatch in snippet view article find links to article
(2001). "Collecting Brand Loyalty: A Comparative Analysis of How Coca-Cola and Hallmark Use Collecting Behavior to Enhance Brand Loyalty". Advances in Consumer
Virtual engagement (2,408 words) [view diff] exact match in snippet view article find links to article
businesses. They can easily create online consumer communities and build brand loyalty. How businesses communicate in the virtual world is increasingly important
Craven A (935 words) [view diff] exact match in snippet view article find links to article
manufacturers to soldiers' rations in the hope of developing ongoing brand loyalty. Also during the Second World War, General Charles de Gaulle, in exile
Start with Why (610 words) [view diff] exact match in snippet view article find links to article
organisation operates—understanding identity—builds the highest levels of brand loyalty. McGregor, Lindsay; Doshi, Neel (2015-11-25). "How Company Culture Shapes
Impulse purchase (1,353 words) [view diff] case mismatch in snippet view article find links to article
Materialism, Conspicuous Consumption, Undecided Purchase, Impulse Buying, and Brand Loyalty". Journal of Marketing Theory and Practice. 20 (3): 319–333. doi:10
Online presence management (2,734 words) [view diff] exact match in snippet view article find links to article
future customers. Having a clean social media platform can increase brand loyalty among the customers who already purchase a specific product or brand
Starter (clothing line) (1,476 words) [view diff] exact match in snippet view article
made licensed sports apparel a fashion status symbol, it also created brand loyalty by making its "S and Star" logo a prominent part of the apparel's design
Prize (marketing) (4,206 words) [view diff] exact match in snippet view article
suit and inserted prizes into boxes of cereal to promote sales and brand loyalty. Oleomargarine was big business in Germany with hundreds of brands.
Driving in Singapore (4,762 words) [view diff] exact match in snippet view article find links to article
enjoy a high level of brand loyalty among customers due to convenience of station locations, credit/debit card promotions, brand loyalty programmes, and low
Marketing communications (15,374 words) [view diff] exact match in snippet view article find links to article
marketing tool can be used to reach and inform customers directly, create brand loyalty, and build relationships. Online advertising includes elements such
Market research (2,105 words) [view diff] exact match in snippet view article find links to article
number of ways, such as brand awareness, brand equity, brand usage and brand loyalty. Another factor that can be measured is marketing effectiveness. This
DMX (music service) (655 words) [view diff] case mismatch in snippet view article
"Multisensory Branding / Unforgettable Brand Experiences / Building Brand Loyalty". Archived from the original on 2010-08-18. Retrieved 2010-09-08. Meisner
Top-of-mind awareness (460 words) [view diff] case mismatch in snippet view article find links to article
March 26, 2012 See, for instance, Koniewski, M., Brand Awareness and Brand Loyalty, PMR Research Paper, Feb, 2012, www.research-pmr.com "Top of Mind Awareness:
Competitor analysis (1,459 words) [view diff] exact match in snippet view article find links to article
success rate, and R&D strengths brands, the strength of brand portfolio, brand loyalty and brand awareness patents and licenses quality control conformance
Food marketing (6,693 words) [view diff] exact match in snippet view article find links to article
deal of money in brands may have developed a certain level of consumer brand loyalty—that is, a tendency for consumers to continue to buy a preferred brand
Emotional branding (4,250 words) [view diff] exact match in snippet view article find links to article
Emotion plays a dominant role on the influence of brand experience and brand loyalty, “marketing practitioners need to pay more attention to customers emotions
Competitive advantage (2,565 words) [view diff] exact match in snippet view article find links to article
recognize these unique products or services. This is the reason behind brand loyalty, or why customers prefer one particular product or service over another
Naoko Mori (974 words) [view diff] case mismatch in snippet view article find links to article
Nishi-Kawa 7 episodes 1997 Thief Takers Minako Takahashi Episode: "Brand Loyalty & Black Mist" 1998 Bugs Melissa Episode: "Jewel Control" 1999 Psychos
Nathalie Beatrice Chinje (851 words) [view diff] exact match in snippet view article find links to article
Media Use Intention and Information Sharing Extending the four-stage brand loyalty framework in African Telecoms Harnessing Digital Marketing To Access
AAdvantage (1,612 words) [view diff] exact match in snippet view article find links to article
professionals to develop ways to reward repeat customers and build brand loyalty. The first idea at American, a special "loyalty fare", was modified
WBIG-FM (1,279 words) [view diff] exact match in snippet view article find links to article
Now WFAN (FM)" (PDF). Broadcasting-Telecasting. May 7, 1951. p. 52. "Brand loyalty" (PDF). Broadcasting. September 19, 1966. p. 88. Richards, K.M. "WOOK-TV/14
Five Guys (1,830 words) [view diff] exact match in snippet view article find links to article
cities. The chain has something of a cult following and remarkable brand loyalty. Five Guys has been rated one of the most talked-about burger brands
CrowdTwist (1,017 words) [view diff] exact match in snippet view article find links to article
loyalty program. While at Clear Channel, the two decided to create a brand loyalty program that would encompass both online and offline activities. Bowen
Lynne Pepall (922 words) [view diff] exact match in snippet view article find links to article
new product market. She explored introductory price strategies and brand loyalty as new market entry strategies and the impact of a brand stretching
Jimmy John's (2,669 words) [view diff] exact match in snippet view article find links to article
BrandIndex ranked restaurant chains that have the highest millennial brand loyalty, and Jimmy John's topped the ranking with 83% of the vote based on restaurants
Yebhi (357 words) [view diff] case mismatch in snippet view article find links to article
2011). "Best shoe forward". Business Today. "Yebhi.com wins 'Customer & Brand Loyalty award' in online retailing category". afaqs. 14 February 2012. Yebhi
Feature phone (2,734 words) [view diff] exact match in snippet view article find links to article
feature phones.[citation needed] In developed economies, fashion and brand loyalty drove sales, as markets had matured and people moved to their second
Christian Motorcyclists Association (417 words) [view diff] exact match in snippet view article find links to article
CMA from other biker organizations that associate due to manufacturer brand loyalty or riding style. CMA's ministry team program is designed to "make ministers
No Name (brand) (2,216 words) [view diff] exact match in snippet view article
products. And strangely enough, Loblaws shoppers seem to be developing a brand loyalty to these unbranded products. A few months after the launch, Loblaws
Superstar (2,482 words) [view diff] exact match in snippet view article find links to article
actors to fan magazines and newspapers, as part of a strategy to build "brand loyalty" for their company's actors and films. By the 1920s, Hollywood film
Cereal box prize (1,013 words) [view diff] exact match in snippet view article find links to article
suit and inserted prizes into boxes of cereal to promote sales and brand loyalty. In 1945, Kellogg inserted a prize in the form of pin-back buttons into
Brenda Bence (395 words) [view diff] no match in snippet view article find links to article
Kiplinger’s Finance Newsletter. Retrieved 2014-3-3. "How Leaders Earn Brand-Loyalty for Life" Affluent. Retrieved 2014-3-3. "Marketing and Business Strategy
Association football trading card (2,075 words) [view diff] exact match in snippet view article find links to article
companies soon realised that sports cards were a great way to obtain brand loyalty. Production of football cards spread over the United Kingdom. Other
Raul Fernandez (entrepreneur) (1,748 words) [view diff] case mismatch in snippet view article
Zaczkiewicz, Arthur (6 March 2018). "Futuristic Tech Trends Can Boost Brand Loyalty And Personalization". Footwear News. Retrieved 18 July 2018. Alaimo
PeopleSoft (1,652 words) [view diff] exact match in snippet view article find links to article
11,000 employees. Oracle moved to capitalize on the perceived strong brand loyalty within the JD Edwards user community by rebranding former JD Edwards
J. Walter Thompson (2,803 words) [view diff] case mismatch in snippet view article find links to article
Consumer: Market Research, Product Innovations, and the Creation of Brand Loyalty in Britain and the United States in the Interwar Years." Journal of
Segmenting-targeting-positioning (1,180 words) [view diff] exact match in snippet view article find links to article
Approaches through social, economic and individual factors, such as brand loyalty, have been considered along with the more widely recognized geographic
Deal of the day (1,432 words) [view diff] exact match in snippet view article find links to article
a portion of the retailer's profit. This allows retailers to build brand loyalty and quickly sell surplus inventory. The majority of deal-of-the-day
Event Cinemas (2,293 words) [view diff] exact match in snippet view article find links to article
every six movies viewed at EVENT. The program is aimed at encouraging brand loyalty and recognising VIP Customers and currently has over 3 million members
Virginia Slims (2,775 words) [view diff] exact match in snippet view article find links to article
continue, since the brand is no longer heavily promoted. Despite this, brand loyalty is well above average, and is still one of the highest in the industry
Corporate identity (3,328 words) [view diff] exact match in snippet view article find links to article
and Uzma, Shigufta H. (2018), "CSR and corporate branding effect on brand loyalty: a study on Indian banking sector", Journal of Product and Brand Management
Stellantis Poissy Plant (2,162 words) [view diff] exact match in snippet view article find links to article
not, in its 1980s incarnation, had time to generate huge amounts of brand loyalty, and the next new model from Poissy, scheduled to replace the Talbot
Pony car (3,908 words) [view diff] exact match in snippet view article find links to article
throughout the end of the 1960s, pony cars' greater value was in generating brand loyalty, particularly among the crucial youth market. In 1970 Car and Driver
GreenPal (1,048 words) [view diff] exact match in snippet view article find links to article
allowing others to help them get better lawn care." In order to encourage brand loyalty, GreenPal began offering complimentary treats and customized notes for
Nissan Cherry (2,262 words) [view diff] exact match in snippet view article find links to article
Volkswagen Beetle, at the time well known in the UK for its owners' brand loyalty. 1970 October: E10 goes on sale in Japan. At the beginning were setting
Price skimming (1,253 words) [view diff] exact match in snippet view article find links to article
have been lost. The slower rate of adoption can also have an effect on brand loyalty as fewer customers get their hands on or are aware of the item being
Troy Carter (talent manager) (1,164 words) [view diff] exact match in snippet view article
celebrities and brands to "connect with fans, foster community, and cultivate brand loyalty". It was also in 2011 that Carter received an Emmy Award nomination
Infinite Discs (1,100 words) [view diff] case mismatch in snippet view article find links to article
Retrieved December 25, 2020. "The State of Disc Golf: Disc Consumption & Brand Loyalty » Infinite Discs Blog". Infinite Discs Official Blog. Infinite Discs
Talbot (2,407 words) [view diff] exact match in snippet view article find links to article
because the British arm of the company believed there was greater brand loyalty to Talbot in the UK, with its historical connection to the Rootes Group
Porter's five forces analysis (3,051 words) [view diff] exact match in snippet view article find links to article
substitute. This aspect incorporated both tangible and intangible factors. Brand loyalty can be very important as in the Coke and Pepsi example above; however
Copy to China (327 words) [view diff] case mismatch in snippet view article find links to article
Engagement: Internet Marketing That Captures Customers and Builds Intense Brand Loyalty. AMACOM American Management Association. p. 62. ISBN 0-8144-1072-3.
Andrew S. C. Ehrenberg (2,003 words) [view diff] exact match in snippet view article find links to article
short-term effect, and do not affect a brand's subsequent sales or brand loyalty. The extra buyers during the promotion have been seen almost all to
Mazda (5,514 words) [view diff] exact match in snippet view article find links to article
share in the U.S. fell to a 10-year low of 1.7 percent in 2016. Mazda's brand loyalty was 39 percent in 2016, below the industry average of 53 percent. Mazda
Sequential Circuits Prophet 2000 (774 words) [view diff] exact match in snippet view article find links to article
Studio 440—and many of Sequential's products—lost sales due to the brand loyalty demanded by its competitors, including Akai Professional, Roland Corporation
M.H. Alshaya Co. (1,298 words) [view diff] case mismatch in snippet view article find links to article
Highlights from Annual Shareholder Meeting, Introduces Cross-Channel, Multi-Brand Loyalty Program, Reaffirms Outlook". Benzinga. "P.F. Chang's to expand into
Schwinn Paramount (888 words) [view diff] exact match in snippet view article find links to article
serious challenge to the Paramount series at half the price. Schwinn brand loyalty began to suffer as huge numbers of buyers came to retailers asking for
Applied psychology (4,862 words) [view diff] exact match in snippet view article find links to article
advertisement. Their research includes the study of unconscious influences and brand loyalty. However, the effect of unconscious influences was controversial. Clinical
The San Jose Group (705 words) [view diff] exact match in snippet view article find links to article
traveler campaign Ameritech's Caller-ID Hispanic campaign Hormel’s Herdez brand loyalty among Mexican-American adults.*SPAM in the American Hispanic market
Flaming (Internet) (4,078 words) [view diff] exact match in snippet view article
recognition, social media fans/followers, brand presence, purchases, and brand loyalty. Therefore, the type of marketing that results from a flame war can
Why Mommy is a Democrat (317 words) [view diff] exact match in snippet view article find links to article
Rampell of the Washington Post criticized the book's focus on "political brand loyalty" and noted that she found the works of Dr. Seuss better for teaching
Corporate branding (927 words) [view diff] exact match in snippet view article find links to article
and Uzma, Shigufta H. (2018), "CSR and corporate branding effect on brand loyalty: a study on Indian banking sector", Journal of Product and Brand Management
Team Jumbo–Visma (men's team) (3,957 words) [view diff] case mismatch in snippet view article
July 2014, the team announced they had an agreement in place with the Brand Loyalty skating team. A day later, the team also released the news that the
Loyalty program (3,542 words) [view diff] case mismatch in snippet view article find links to article
back, coupon sales, commissions, and discounts. Shugan, Steve (2005). "Brand Loyalty Programs: Are They Shams?". Marketing Science. 24 (2): 185–193. doi:10
Dodge D series (2,680 words) [view diff] exact match in snippet view article find links to article
combination of stagnant styling that was nearly two decades old plus brand loyalty primarily to Chevrolet and Ford during the 1980s and 1990s reduced sales
Alida (software company) (933 words) [view diff] exact match in snippet view article
brands to action customer feedback to constantly foster and deepen brand loyalty and advocacy. Utilizing a configurable rule engine, create and manage
Racing bicycle (2,623 words) [view diff] exact match in snippet view article find links to article
companies have different design strategies, and some cyclists have great brand loyalty for one or the other. In the early 1990s, Shimano introduced dual-control
Kellogg's (6,733 words) [view diff] exact match in snippet view article find links to article
suit and inserted prizes into boxes of cereal to promote sales and brand loyalty. Licensed brands have been omitted since the corresponding mascots would
Customer acquisition cost (729 words) [view diff] case mismatch in snippet view article find links to article
(SaaS) Chen, Pei-Yu (Sharon); Hitt, Lorin M. (200), Switching Cost and Brand Loyalty in Electronic Markets: Evidence from On-line Retail Brokers, Proceedings
Porter's generic strategies (3,181 words) [view diff] exact match in snippet view article find links to article
the consumers' loyalty to purchase the company's product or service (brand loyalty). Differentiation drives profitability when the added price of the product
Engagement marketing (2,773 words) [view diff] exact match in snippet view article find links to article
aims to create synergies among meaning, perception, consumption and brand loyalty. Furthermore, experiential marketing requires a more diverse range of
Promasidor Nigeria (635 words) [view diff] exact match in snippet view article find links to article
promoted targeted adverts to young kids who may have not developed brand loyalty to the older bands. To develop new markets for bulkier purchases, the
Berkshire Hathaway (8,970 words) [view diff] exact match in snippet view article find links to article
reports, Buffett says that Apple has developed an ecosystem and level of brand loyalty that provides it with a competitive moat, and that consumers appear
Mick Weaver (646 words) [view diff] case mismatch in snippet view article find links to article
Darkness Darkness – Eric Burdon 1981 Love's Melodies – The Searchers 1982 Brand Loyalty – The Blues Band 1983 Farewell Song – Janis Joplin Mixed – Iain Sutherland
Visual merchandising (4,760 words) [view diff] exact match in snippet view article find links to article
they help a brand differentiate itself from its competitors, create brand loyalty, and allows for a brand to place premium pricing on their products.
Michael Crooke (2,160 words) [view diff] case mismatch in snippet view article find links to article
Bikel), “Creating Advocates: A Values-Oriented Approach to Developing Brand Loyalty” (co-authored with Craig Wilson) connecting Values and Purpose to customer
Market power (3,637 words) [view diff] exact match in snippet view article find links to article
millions of dollars before starting operations and generating revenue. Brand loyalty of consumers and value placed by consumers on reputation. Incumbent
Street marketing (2,364 words) [view diff] exact match in snippet view article find links to article
marketing campaigns can be highly cost-effective and successful in creating brand loyalty, there are legal concerns that can pop up. By definition, street mobilization
Media planning (2,827 words) [view diff] exact match in snippet view article find links to article
advertisement reinforces top of mind brand awareness, brand favorability and brand loyalty among the current and potential consumers. Patience and effective frequency
Goldstar shoes (421 words) [view diff] case mismatch in snippet view article find links to article
Amatya, Kailash Patendra (2020). "Measurement of Brand Awareness and Brand Loyalty of Goldstar Shoes". Management Dynamics. 21 (1): 5–12. doi:10.3126/md
Joshua Ledet (1,850 words) [view diff] case mismatch in snippet view article find links to article
Rachel (2012-04-06). "'American Idol's' Kris Allen Talks New Album, Brand Loyalty, Fan Wars on 'Idol Hangover' (Video)". TV. Hollywood Reporter. Retrieved
Eco-capitalism (4,003 words) [view diff] exact match in snippet view article find links to article
credence to this theory. According to the report, consumers have more brand loyalty and are willing to pay higher prices for a product that is perceived
Choice of the Year Ukraine (379 words) [view diff] exact match in snippet view article find links to article
purposes of a winner company. Medal serves a purpose of increasing brand loyalty, providing competitive advantage and affecting the purchasing decision
College rivalry (4,867 words) [view diff] exact match in snippet view article find links to article
feelings of pride, solidarity, and pleasure" for a particular team and brand loyalty, which means that they "heavily identify[y] with a particular team or
Jeon So-min (3,541 words) [view diff] case mismatch in snippet view article find links to article
Star Award Jeon So-min Won Brand Customer Loyalty Awards 2019 Actress Brand Loyalty Leader Won KBS Drama Awards 2018 Best Actress in a One-Act/Special/Short
IPhone 4S (5,854 words) [view diff] exact match in snippet view article find links to article
longer had the leading edge and that the 4S would only sell due to brand loyalty, as fans had been expecting an iPhone 5 with a thinner profile, edge-to-edge
Sonic Advance (2,979 words) [view diff] exact match in snippet view article find links to article
Sonic Advance helped end this rivalry by "reducing Sonic's die-hard brand loyalty to a distant memory from the halcyon-toned 1990s". The two companies
Shuttle Inc. (1,032 words) [view diff] exact match in snippet view article find links to article
Class" and "Best Buy" awards. 2005 - IDC research ranks the Shuttle brand loyalty higher than Dell, Sony and Apple. 2005 - Shuttle introduces the world's
Mobile security (11,128 words) [view diff] exact match in snippet view article find links to article
higher engagement rate, capture more and relevant data, and increase brand loyalty. Blogs, forums, social networks, and wikis are some of the most common
Natural Intelligence (454 words) [view diff] case mismatch in snippet view article find links to article
Intelligence". Crunchbase. 22 March 2017. "The Search For Consumers Without Brand Loyalty". MediaPost. 15 November 2018. "Natural Intelligence acquires sports
Rebate (marketing) (3,685 words) [view diff] exact match in snippet view article
rebates. Increased sales through offering rebate programs can increase brand loyalty between manufacturers and retailers. Retailers and manufacturers can
Katy Perry (18,255 words) [view diff] exact match in snippet view article find links to article
April 29, 2014. Ganguly, Prithwish (October 26, 2010). "Katy affirms Brand loyalty". The Times of India. Archived from the original on October 28, 2010
Russell Brand (12,253 words) [view diff] exact match in snippet view article find links to article
September 2010. Ganguly, Prithwish (26 October 2010). "Katy affirms Brand loyalty". The Times of India. Archived from the original on 28 October 2010
Cockshutt Plow Company (1,541 words) [view diff] exact match in snippet view article find links to article
in Brantford, but to take advantage of Cockshutt's eight decades of brand loyalty, they continued to sell Cockshutt tractors. Manufactured during the
Dagashi (1,082 words) [view diff] exact match in snippet view article find links to article
distinctive to help pre-literate children in making selections and promote brand loyalty Interactiveness - dagashi that can be played with extends the amount
Dr. Jart+ (1,022 words) [view diff] exact match in snippet view article find links to article
and the K-beauty message is more secondary," in an effort to secure brand loyalty and longevity. In an email by Dr. Jart+'s vice president of marketing
Bobby Valentino (British musician) (1,608 words) [view diff] case mismatch in snippet view article
Collection (1993) Violin Bluebells – "Sisters" (1984) Fiddle Blues Band – "Brand Loyalty" (1982) Violin Billy Bragg – "Talking with the Taxman About Poetry"
ISheep (788 words) [view diff] exact match in snippet view article find links to article
Buy – The emotional core of consumer decision-making” (unquestioned brand loyalty) Video “Feature creep plagues Samsung's new Galaxy S4” Article on the
Diet and cancer (3,588 words) [view diff] exact match in snippet view article find links to article
advertise their unhealthy food and drink causing people to develop brand loyalty. Combined with low prices and paid promotions it is difficult to combat
Berliner Motor Corporation (3,699 words) [view diff] exact match in snippet view article find links to article
high-performance machines, while not also attracting new riders and earning their brand loyalty. The Berliner Motor Corporation's obsession with entering the large
Brand equity (4,284 words) [view diff] exact match in snippet view article find links to article
equity accumulated in the core brand. Aspects of brand equity include: brand loyalty, awareness, association and perception of quality. One of Oldsmobile's
Green brands (2,267 words) [view diff] exact match in snippet view article find links to article
environment (Wang, 2016). It has been found that emotional strategies build brand loyalty very effectively because consumers feel they are helping preserve the
Data management platform (1,633 words) [view diff] exact match in snippet view article find links to article
a new customer segment with DMP analytics and growing awareness and brand loyalty. There are six major advantages to using a data management platform:
ITunes Store (10,782 words) [view diff] exact match in snippet view article find links to article
iTunes television programs have begun the same technique to encourage brand loyalty; although those stay longer. In fact, the iTunes Store has a "Free TV
Buyer decision process (2,147 words) [view diff] exact match in snippet view article find links to article
the information search stage and evaluation of alternatives stage. If brand loyalty is made then customers will often fast-tracked or skip completely the
Videotape format war (3,112 words) [view diff] exact match in snippet view article find links to article
sharing (as VHS was becoming the format in the majority of homes), brand loyalty to companies who licensed VHS (RCA, Magnavox, Zenith, Quasar, Mitsubishi
Perception management (9,273 words) [view diff] case mismatch in snippet view article find links to article
Performance on the Relationship between Confusion - Brand Loyalty and Uncertainty Avoidance - Brand Loyalty". Dokuz Eylul Universitesi Iktisadi Ve Idari Bilimler
Joseph John Issa (2,472 words) [view diff] exact match in snippet view article find links to article
satisfaction program which led to increased bookings and sustained brand loyalty through repeat visits.[citation needed] In 1999, when Issa became Executive
Prime Time Access Rule (3,249 words) [view diff] exact match in snippet view article find links to article
viewers (i.e., Baby Boomers) with more disposable income and less product brand loyalty than older, non-metropolitan Americans, two things advertisers of the
Saint Blues Guitar Workshop (694 words) [view diff] exact match in snippet view article find links to article
Strings & Things to move their focus back to sales and services. With brand loyalty still very high and vintage models appreciating in value, a private
Social media marketing (11,181 words) [view diff] exact match in snippet view article find links to article
companies make support available 24/7 and answer promptly, thus improving brand loyalty and appreciation. Facebook pages are far more detailed than Twitter
Cadillac Seville (4,333 words) [view diff] exact match in snippet view article find links to article
import-buying audience, especially since luxury makes tended to sell based on brand loyalty rather than price or features. One study of Seville buyers discovered
Schwinn Bicycle Company (6,315 words) [view diff] exact match in snippet view article find links to article
and performed better than competitive models made by Schwinn. Schwinn brand loyalty began to suffer as huge numbers of buyers came to retailers asking for
Touchpoint (16,887 words) [view diff] exact match in snippet view article find links to article
likely to return for further purchases. These touchpoints increase brand loyalty, providing long term value between the consumers and the company. Brand
Trading card (6,636 words) [view diff] exact match in snippet view article find links to article
companies soon realised that sports cards were a great way to obtain brand loyalty. In 1896 the first association football set, "Footballers & Club Colours"
Netnography (4,660 words) [view diff] exact match in snippet view article find links to article
to find the reason behind perception of brand or the reason behind a brand loyalty, a netnographer needs to comb through the comments section, to find
Woolworths Group (United Kingdom) (8,323 words) [view diff] exact match in snippet view article
Luke Castle, who claimed to have run it as an experiment "testing the brand loyalty of the British public". The administrators announced on 10 December
B movie (15,901 words) [view diff] exact match in snippet view article find links to article
that contemporary television advertisement often chooses to reinforce brand loyalty rather than promoting product. This reverse marketing approach is used
First-mover advantage (3,829 words) [view diff] exact match in snippet view article find links to article
Society. 9 (S1): 41–58. doi:10.1002/smj.4250090706. Wernerfelt, B. 'Brand loyalty and user skills', Journal of Economic Behavior and Organization, 1985
Peter Stuyvesant (cigarette) (3,693 words) [view diff] exact match in snippet view article
Additionally, innovations in packaging designs are often used to grow brand loyalty. This includes packets that open sideways, packets whose lids have hinges
Mogen David (2,545 words) [view diff] exact match in snippet view article find links to article
1980 found that Mogen David consumers apparently had the strongest brand loyalty in the varietal table wine category. Discussions between The Coca-Cola
Sunbeam Motor Car Company (5,477 words) [view diff] exact match in snippet view article find links to article
which was at odds with the former higher-quality Rootes philosophy. Brand loyalty began to erode, and was greatly damaged when they decided to drop former
Alcohol advertising (6,130 words) [view diff] exact match in snippet view article find links to article
alcohol campaigns only increase a producer's market share and also brand loyalty. The alcohol industry has tried to actively mislead the public about
Mini Hatch (6,759 words) [view diff] exact match in snippet view article find links to article
over time, made owners grow to love the cars. This contributed to brand loyalty and relatively strong sales, and expanding the number of US Mini dealerships
Thief Takers (452 words) [view diff] case mismatch in snippet view article find links to article
survival and the odds are made worse by tensions in their own ranks. 8 "Brand Loyalty" Rob Heyland David Innes Edwards 18 December 1997 (1997-12-18) DC Oxford
B-television (1,212 words) [view diff] exact match in snippet view article find links to article
that contemporary television advertisement often chooses to reinforce brand loyalty rather than promoting product. This reverse marketing approach is used
Bosch Brewing Company (1,669 words) [view diff] exact match in snippet view article find links to article
The good relationship between company and community maintained local brand loyalty. One advertising theme was "Refreshing as the Sportsman's Paradise"
Cult brand (1,358 words) [view diff] case mismatch in snippet view article find links to article
for the "true" brand Customers receive a sense of ownership with the brand Loyalty is sustained over time (as opposed to fads which are unsustainable and
Star Trek: Legacy (4,461 words) [view diff] exact match in snippet view article find links to article
reduced to those faithful fans still willing to suffer in the name of brand loyalty, it remains an impossible game to recommend without serious caveats
Toy advertising (3,921 words) [view diff] exact match in snippet view article find links to article
manufactures are to influence children while they are young to gain brand loyalty, devolving premature consumers. The consumers of the future. Marketing
Customer migration (440 words) [view diff] exact match in snippet view article find links to article
serve many tasks of the company, like customer loyalty and retention, brand loyalty, revenue and sales maximization and even the analysis of return on investment
Cottage cheese boycott (2,090 words) [view diff] exact match in snippet view article find links to article
demand for cottage cheese dropped by 30% because of the boycott; (ii) brand loyalty diminished, and customers become more price sensitive and willing to
Email remarketing (1,643 words) [view diff] exact match in snippet view article find links to article
displayed above proves that email remarketing are bringing vendors brand loyalty, financial return, and so on. By definition of 'remarketing', it restricts
Ives Manufacturing Company (2,303 words) [view diff] exact match in snippet view article find links to article
Railway Lines, depended on their shrewd management. This worked, building brand loyalty. William R. Haberlin is the man who made all of the tools and dies for
Behavioral change support system (2,788 words) [view diff] no match in snippet view article find links to article
knowledge and study areas, including workers' behaviour, consumers' brand-loyalty, and CO2 footprints and energy consumption. Examples include applications
Keurig (6,110 words) [view diff] exact match in snippet view article find links to article
and Keurig hoped to capture some of Starbucks' market. To satisfy brand loyalty and individual tastes, Keurig found and enlisted a variety of regionally
Marketing and artificial intelligence (2,706 words) [view diff] exact match in snippet view article find links to article
shapes the customer journey, influences purchasing decisions, and builds brand loyalty” (“How”). AI technology allows marketers to separate their consumers
2017 Alabama Crimson Tide football team (7,192 words) [view diff] exact match in snippet view article find links to article
"The College Football Playoff committee got it wrong: Alabama is in on brand loyalty only". USA Today. "Alabama in the Playoff Over Ohio State: The Day College
History of advertising (11,815 words) [view diff] exact match in snippet view article find links to article
sponsored conferences, local campaigns, and educational programs to promote brand loyalty, as well as free enterprise. In The Hidden Persuaders (1957) popular
DreamStar FC Ladies (844 words) [view diff] exact match in snippet view article find links to article
vision of the club, and establishing a supporters' club model to foster brand loyalty among Lagos fans. Alao, Seyi (July 23, 2019). "Dream Stars Ladies Unveil
Social media in the fashion industry (5,118 words) [view diff] exact match in snippet view article find links to article
find tips, recommendations, offers and prizes, resulting in stronger brand loyalty and spread through word of mouth. Companies have found ways to utilize
Advertising management (13,435 words) [view diff] exact match in snippet view article find links to article
of using the brand is reinforced which ideally results in long-term brand loyalty (re-purchase). Given that this is a rational purchase, consumers need
Sprague Electric (2,817 words) [view diff] exact match in snippet view article find links to article
Electric components had a long history of name recognition, quality, and brand loyalty. Additionally, the Sprague "Bumble Bee" capacitors that were found in
Lion Brewery, Inc. (3,214 words) [view diff] exact match in snippet view article find links to article
Medal Beer became The Lion's largest selling brand, there was a loss of brand loyalty and national brands continued to take market share, and sales slipped
Platform economy (9,824 words) [view diff] exact match in snippet view article find links to article
just a few years achieve multibillion-dollar valuations, along with brand loyalty comparable to the largest traditional companies, most platform business
Consumer identity (2,157 words) [view diff] exact match in snippet view article find links to article
gender-self could generate strong gender-congruency effects with regards to brand loyalty. For example, consumers prefer goods or spokespersons that match their
Laurie Hogin (1,936 words) [view diff] case mismatch in snippet view article find links to article
female pet names, such as 'tomato' or 'cupcake.' Her "Allegories of Brand Loyalty" series (1995) questioned current-day marketing and the commodification
Non-price competition (3,044 words) [view diff] exact match in snippet view article find links to article
feedback received. After-sales service is crucial for the reputation and brand loyalty of the firm. In order to retain customers, they would have to provide
Celebrity branding (14,078 words) [view diff] exact match in snippet view article find links to article
1080/00913367.1990.10673192. Lazarevic, Violet (9 March 2012). "Encouraging brand loyalty in fickle generation Y consumers". Young Consumers. 13 (1): 45–61. doi:10
Carmen Sandiego's Great Chase Through Time (6,976 words) [view diff] exact match in snippet view article find links to article
but also sent direct-mail flyers to its registered customers." Due to brand loyalty, Carmen Sandiego games were able to be sold for more money than software
History of advertising in Britain (2,462 words) [view diff] exact match in snippet view article find links to article
the consumer market research, product innovation, and the creation of brand loyalty in Britain and the United States in the interwar years." Journal of
Investment in social media (1,977 words) [view diff] exact match in snippet view article find links to article
proven that businesses who engage in social media experience higher brand loyalty from their customers, hence we’ve seen not only an increase in investments
Police vehicles in the United States and Canada (11,664 words) [view diff] exact match in snippet view article find links to article
engine––proved popular amongst police departments and led to strong brand loyalty. In turn, this gave the company a market-capturing edge that lasted
2017 in Singapore (9,874 words) [view diff] exact match in snippet view article find links to article
Two days later, the Competition Commission of Singapore found that brand loyalty and demand for premium brands drove milk power prices up. In response
The Age of Persuasion (1,282 words) [view diff] case mismatch in snippet view article find links to article
Direct Marketing 2009-03-23 3x10 313 Selling God 2009-03-30 3x11 314 Brand Loyalty 2009-04-06 3x12 315 Big and Small 2009-04-13 3x02 316 Recession Marketing
Headstamp (4,831 words) [view diff] exact match in snippet view article find links to article
surplus product lines were of poor reliability, which affected its brand loyalty. RDM Rheinmetall Denel Munition (Pty) Ltd. - a division of the Rheinmetall
Christian Catalini (2,440 words) [view diff] case mismatch in snippet view article find links to article
(2018-06-06). "Forget Bitcoin: Blockchain May Hold the Key to True Brand Loyalty". Wired. ISSN 1059-1028. Retrieved 2021-04-16. "Startups' Cryptocurrency
Holden New Zealand (9,763 words) [view diff] exact match in snippet view article find links to article
instead of that of Holden. However, marketing strategy created little brand loyalty and consumers did not accept "GM" as a brand, probably due to the multiple
Craft beer tourism (2,772 words) [view diff] exact match in snippet view article find links to article
that the factor that communities found most important in establishing brand loyalty was the connection that the brewery had to the local community. This
United States v. Philadelphia National Bank (4,616 words) [view diff] exact match in snippet view article find links to article
share respectively. Gerber enjoys the greatest brand recognition with a brand loyalty greater than any other baby food sold in the United States. Gerber baby
Article 102 of the Treaty on the Functioning of the European Union (12,119 words) [view diff] exact match in snippet view article find links to article
is more widely defined. The 'intuitive approach', which focuses on brand loyalty and the use of the products The Commission defines Geographical market
Social employee (3,446 words) [view diff] exact match in snippet view article find links to article
Increases in visibility, inbound web traffic, brand recognition, and brand loyalty Many organizations, however, do report financial benefits as well. Social
Regulation of nicotine marketing (9,590 words) [view diff] exact match in snippet view article find links to article
equity through adult consumer experiences". The intent is to reinforce brand loyalty by building consumer communities. Unpaid content on Facebook, created